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Unlock the power of enhanced Website Custom Audiences

Website Custom Audiences (WCAs) are an essential part of targeting for Facebook advertisers. Until now, options to create these audiences were limited to pixel events, URL tracking and retention window. However, they lacked the option to do more refined targeting to focus on the most engaged and valuable visitors.

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Facebook extends Dynamic Ads to Instagram

Last week Facebook announced that it extended Dynamic Ads (formerly known as Dynamic Product Ads, or DPA) to Instagram. We are excited to be one of the first partners to support Dynamic Ads for Instagram.

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10 reasons why Dynamic Ads for Travel heralds a new era of travel marketing

Today Facebook announced Dynamic Ads for Travel (DAT), its native retargeting solution for travel advertisers. We are very excited to be one of the first partners to support DAT!

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