10 reasons why Dynamic Ads for Travel heralds a new era of travel marketing

Today Facebook announced Dynamic Ads for Travel (DAT), its native retargeting solution for travel advertisers. We are very excited to be one of the first partners to support DAT!



5 tips to target your ideal audience on Facebook

Finding your ideal audience is an important step in increasing returns of your Facebook campaigns and it is achievable by following the right strategy. Follow these simple tips to reach the most relevant people according to your campaign objective.


Travel Social Media Marketing Platform

Adphorus is now a Travel Marketing Platform

2 years ago, we founded Adphorus to make Facebook advertising better.

Since then, we have been working with e-commerce, travel, finance, telecom companies, as well as with agencies that use Adphorus for their own customers in a variety of industries; such as CPG, auto and retail. 



5 Steps to increase bookings with Facebook remarketing

This blog post is originally published on

Today, more than 70% of Travel’s digital ad dollars go to Direct Response advertising. Intent-based search advertising takes the lion’s share and has proven to reliably and effectively drive revenue and generate online bookings.


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Adphorus has been recognized as one of the initial members of Instagram Partner Program

Today we are excited to announce that we were recognized as one of the initial members of Instagram Partner Program, a new program that distinguishes companies and their capabilities to run effective advertising campaigns, manage communities, source and deliver content on Instagram.


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Lead Ads is here

This new feature allows users to fill out forms on their mobile in a native flow within Facebook. People are spending more time on their mobile devices than ever before, so lead ads aim to give people an easier way to connect with businesses.


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Spice up retargeting on Facebook with Up-Sell & Cross-Sell Dynamic Product Ads

Dynamic Product Ads has quickly become our travel and e-commerce clients’ favorite tools for retargeting on Facebook.



Adphorus clients will be able to advertise on Facebook with bidding structure changes

Facebook has simplified bidding by removing bid type and separating optimization goal from what you want to pay for. This gives you more flexibility to get the most out of your budget by focusing on your optimization goal.


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Why your brand should be on Instagram

With more than 400 million registered accounts on Instagram, it surely is a platform that can bring a revolution in the way the digital marketing strategies works for a brand.


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Adphorus integrates Instagram Ads API

We are excited to announce today that we are one of the first Facebook Marketing Partners to integrate with the Instagram Ads API, extending our product offering to include Instagram Ads.