The scientific approach to travel marketing on Facebook & Instagram.

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Musafir Drives Leads on Facebook with Sojern and Adphorus

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Take your marketing to a brand new level with Marvin Insights

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Inspire Travelers Early in their Path to Purchase with Trip Consideration

Become a Travel Marketing Science Guru

We believe in the systematic quest for knowledge. Not absolute truth, but effective working knowledge that let’s you continuously improve your marketing on Facebook. It is about running good controlled experiments to drive insights and then scale.

Our platform makes it automated, scalable, and easy to execute a marketing science strategy.
Our team helps you design meaningful experiments and derive next steps from the results.

Smart
Automation

Algorithmic
Optimization

Structured
Testing

Customized
Reporting

Meet Marvin, your AI-powered marketing assistant

Marvin is your team member who never sleeps.

While you focus on getting the strategy right, Marvin maximizes the return on your campaigns - hands-free! He also keeps an eye out for bottlenecks and keeps track of all the tests you are running.

Drive results at every stage of the Travel Cycle

20%

DECREASE IN CPC

36%

DECREASE IN CPA

100%

INTEREST IN TRAVEL

Acquire new customers at scale with features like automated prospecting and post boosting
Maximize reach and awareness, and trust Marvin to hit your revenue or cost targets
Find the best performing creatives with Dynamic Creative Optimization

How others are using Adphorus

We have been very happy to work with Adphorus and have appreciated the close collaboration with the team. Adphorus has enabled us to scale our activities across our 30+ markets while reaching campaign objectives. We have been amazed with Adphorus' level of support, with the technical expertise of the team and with the speed of developing new features on the platform - always staying up to date on new Facebook ads features.

Camilla Bogen

Global Head of Social Media